Everton bring in firms to help market new stadium
EVERTON FC has signed up two Liverpool companies to help it find a name for the club's planned new stadium.
Design and marketing agency Ampersand will team up with multi-media partner Mocha to promote the search for a naming partner for the Kirkby development.
The companies were shortlisted to pitch to Everton and AEG Worldwide after a nationwide tender. Ampersand and Mocha were informed of their success the same day the pitch took place.
Ampersand and Mocha will create a range of publicity and marketing materials.
Everton deputy chief executive Robert Elstone said: "The contract could have been won by an agency outside of Liverpool, but was awarded to a local company, which is recognition that the city's creative pool of talent is booming during its Capital of Culture year."
Ampersand managing director Emma Blackmore said: "Everton and AEG have given us a great opportunity to work on this exciting project that could see our designs and marketing collateral being used across the globe."
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Alistair Houghton
LDP Business reporter Alistair Houghton brings you the latest news and views from the creative sector in Merseyside. Get in touch if you've got a story you want to tell
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