Marketing agency ICE wins place on ã30m NHS roster
WIRRAL-based agency ICE has been named on the new ã30m social marketing framework for more than 50 NHS organisations in the North West.
ICE has been named as a preferred supplier to develop social marketing strategies.
The listing means ICE will now be able to compete for social marketing projects with up to 50 NHS organisations without having to go through a lengthy procurement process for each contract.
The framework will remain in place for three years, with the option of a further year also available.
ICE is one of eight firms named in the framework's "strategy and planning" section.
ICE chief executive Stuart Jackson, pictured, said: ""We specialise in campaigns and interventions that make a real difference to people's lives - helping to educate, inform and support a move or change in behaviour - and this is a golden opportunity to bring in some exciting new clients and work on some great new projects.
"As a team, ICE passionately believes in social marketing as a tool for positive behaviour change spanning a wide range of social and public health issues. This framework covers a wide ranging social marketing brief and will be vital in generating long-term, sustainable benefits across the region."
ICE's roster success comes a week after a team from the agency addressed an international conference at the University of South Florida.
The company recently opened new bases in London and Bristol.
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